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Animal Performance (Trading)

If you are a trader, focussed on improving animal performance, learn what records, reports and insights are available

Updated this week

Traders focused on animal performance are generally aiming to turn stock over as efficiently and profitably as possible. That means getting animals to target weight quickly, managing feed costs, and understanding which purchases deliver the strongest returns.

If you’re asking yourself:

  • “How quickly are my cattle reaching target weight?”

  • “Which vendors are perform best in my system?”

  • “Is my feed program delivering the weight gains I expect?”

  • “What is my true cost of production per head?”

Then capturing the right records and reviewing the right reports can help turn those questions into measurable improvements.

Turning Records into Results

When key records such as Weight, Feed, Purchase and Sale events are kept up to date, they begin to provide a clear picture of trading performance.

Consistent weight entries allow you to track average daily gain (ADG). Making use of the weight forecasting tool can allow for forward planning and preparation up to 12 months in advance.


Feed records help you understand input costs and efficiency.


Purchase and sale records allow you to measure performance by vendor, genetics, and buying window.

From there, the following reports will help move records into usable insights.

What Should You Be Looking For?

As you review these reports, consider questions like:

  • Are certain vendors consistently supplying animals with higher growth rates?

  • Which mobs are outperforming or underperforming on average/ assumed daily gain?

  • Is feed conversion aligning with expectations?

  • Are some cohorts taking longer than expected to hit market specs?

  • How does cost of production compare across different trading cycles?

These insights allow you to make informed decisions around purchasing, feeding strategy, and sale timing.

If you need help getting started or get stuck along the way, definitely contact our Support Team and we'll give you a hand to extract this type of information.

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